DIGITAL TRAINING WITH A FOCUS ON 'WHY?'

 

The media industry is heavily impacted by digital disruption. To stay ahead of the market, Fairfax Media, one of the largest media companies in ANZ, engaged us to developed a unique digital training programme for their teams. Over the course of 2 months we delivered interactive training series that started at the roots of the problem, by asking the question WHY?

Our unique methodology focused on learning through growing capability, confidence and culture. The interactive programme did not only teach the fundamentals of digital media, but made people find their new role and spot the opportunity in a digitally lead world. Together, we helped set the first basis to drive a digital culture across the wider organisation.

Y brand’s training gave me more knowledge, but also gave me the personal capacity to perform my job better and feel more confident when I present to clients.
— Norma Vaz - Fairfax Media